Appointed to deliver a full rebrand of an existing SaaS platform. This included naming, tagline, identity, website, product videos and explainers, exhibition design, and all digital and printed comms.
The rebrand decision was due to Satori's continued growth and evolution as a company. The name Satori (a Japanese Buddhist term for awakening, comprehension, and understanding) better aligns with the innovative and transformative nature of their SaaS product offering.